DUBLIN – (COMMERCIAL THREAD) – The “United States Ice Cream Market, Forecast, Impact of COVID-19, Industry Trends, by Flavor, Category, Growth, Business Analysis of Opportunities” report has been added to ResearchAndMarkets.com offer.
This report provides complete details on the Ice Cream industry in the United States.
According to the report, the US ice cream market was valued at US $ 13.3 billion in 2020 and is expected to reach US $ 15.8 billion by 2027, with a CAGR of 2.49%.
Ice cream is one of the most popular frozen dairy products in the United States. In the United States, ice cream is considered the most popular dessert and comfort food in homes, bakeries, restaurants, hotels, and other establishments.
According to the research study, over 90% of Americans eat ice cream. The most popular flavor is chocolate, followed by vanilla. North America is currently one of the world’s leading ice cream markets. This is due to increased consumer health awareness, the prevalence of lifestyle disorders in the region and the simple availability of healthier and more creative varieties such as low fat, lactose free and ice cream. gluten free.
The market is divided into artisanal, impulse and take out. In industrialized countries like Western Europe and the United States, take-out products are all the rage. Packaging innovations are also contributing to the increased demand for on-the-go products, as these new packages are more accessible for transport and storage than the old ones.
One of the main drivers of market expansion in the region has been the increased demand for luxury ice cream. Due to the availability of reduced calorie / sugar free claims compared to conventional ice cream, a few of these premium ice creams have gained favor with health conscious consumers. Ben & Jerry’s introduced ice cream with 60-70% less fat and 35% less calories than its competitors in 2018.
The decline in consumption in the US ice cream market is mainly due to compliance with mandatory mobility restriction standards, which has resulted in the closure of retail outlets, shopping carts and other similar establishments, resulting in lower consumption.
Ice cream makers are developing products with higher quality and new ingredients to gain a competitive advantage and attract a wider audience. As a result, their clientele is also growing. In addition, advantageous regulations take into account market advances.
In May 2019, for example, the FDA held a public hearing on the legalization of cannabidiol in the United States. As a result, large companies are seizing the opportunity to differentiate their offerings by launching new items. One such example is the launch of Ben & Jerry’s CBD ice cream.
The impact of COVID-19 on ice cream trends in the United States
The COVID-19 pandemic has had a huge impact on the eating habits of customers. Lockdowns and restaurant closures have contributed to home-cooked meals. Due to the coronavirus, supply chain disruptions have impacted ice cream sales. The ice cream industry in the United States was completely destroyed last year. Additionally, fear of COVID-19 has prompted many consumers in the North American region to shy away from ice cream.
Flavor – Market split from 4 points of view
Category – Market breakdown according to 3 points of view
1. Pulse ice cream
3. Take the house-ray
Distribution channel – Market breakdown according to 4 points of view
1. Convenience store
2. Specialty stores
3. Hypermarket / Supermarket
Packaging – Market breakdown according to 6 points of view
Companies – Analyzed from 3 points of view
(Overview, recent developments, revenues)
1. General Mills
2. Hain’s Heavenly Group
For more information on this report, visit https://www.researchandmarkets.com/r/31w6o